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Swarovski |
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SWAROVSKI OPTIK, together
with the Crystal business unit
and Tyrolit, the manufacturer
of grinding materials and tools,
is part of the Swarovski Group
which is wholly owned by the
Swarovski family. The values
and tradition of this family
company make for visionary,
responsible and enduring
corporate development in
which people, in the shape of
customers and employees, and
a respectful way of dealing
with nature and its living
beings play a central role.
Market position
As the manufacturer of high-
precision long-range optical
products for the highest quality
standards and superior
operating comfort,
SWAROVSKI OPTIK is one of
the world’s leading suppliers of
long-range optics for hunting,
nature observation and
birdwatching as well as travel
and leisure. By concentrating
on highest optical
performance, functional
innovation and cutting-edge
design, SWAROVSKI OPTIK
has successfully carved its
position as the premium brand.
Extensive warranty and service
benefits complete the
uncompromising commitment
to quality and ensure a high
level of customer satisfaction.
Company data 2011
SWAROVSKI OPTIK produces
exclusively at its headquarters
in Absam/Tyrol and in 2011
with a global workforce of 700
and an export share in excess
of 90% it posted annual sales
of around EUR 100,4 million.
Products
The binoculars, telescopes,
rifle scopes, optronic
instruments, range finders and
image intensifier tubes
produced by SWAROVSKI
OPTIK are appreciated around
the world by professional users
due to their outstanding
precision, diamond-bright
optics, perfect ergonomics and
their longevity.
Knurl milling tools produced by
SWAROVSKI OPTIK, in addition
to precision mechanical and
optical components for other
manufacturers, are produced
with the same high level of
commitment to quality as the
long-range optical instruments.
Market presence
SWAROVSKI OPTIK is present
on all five continents and has
its own sales companies in
Austria, the Benelux countries,
Germany, France, Great
Britain, Italy, Poland, Romania,
Switzerland, the Czech
Republic and Slovakia,
Hungary, the Western Balkans
and the USA. SWAROVSKI
OPTIK products are available
in over 30 countries through
well-established sales partners. |
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